01
Education
UT Austin IPSI, GEAR UP, the Dana Center, Compass Learning
02
Public media
Austin PBS, including Austin City Limits
03
Nonprofit technology
Convio
04
Community & economic advocacy
Greater Austin Asian Chamber of Commerce
Selected projects
Featured Work
Branding
Access Asia
A brand and a website for the Chamber program routing Asian trade and investment into Central Texas, carried across five markets and every delegation that travels.
Branding · Events
Asia x Austin Summit
The Chamber's annual summit, staged at the Long Center at the peak of SXSW with a full identity, a seven-session mark system, speaker graphics and a mobile guide.
Branding · Events
Ovation Gala
Four annual identities and one evolving event experience for the Chamber's celebration of Asian Pacific American culture, business and community.
Branding
GAACC brand system
Designed the master brand, then carried it across every program for five years as a team of one.
Video
Bright Lights at Ovation 2023
A CBS Austin studio collaboration created for Ovation 2023, bringing community voices together to announce a planned Greater Austin Asian Chamber of Commerce podcast.
Video
Ovation X: What Will Austin Be Like In 2032?
A community-voice film produced for the Ovation X stage program, asking Austin leaders and community members to imagine the city ten years ahead.
Timeline
- 2020
Graphic Design
Apparel
One of my favorite things to design is t-shirts. Getting to see a design come to life as someone wears it on their body is a fantastic…
- 2020
Graphic Design
Logo Design
Creating a good logo is tough! Logos are subjective in that a given mark will either appeal to a broad audience or it won’t, but they also…
- 2020
Graphic Design
Timeless Trends
In 1965, Bob Dylan joked that the only thing he’d ever sell out for was “ladies undergarments.” While it’s arguable whether Dylan ever…
- 2019
Graphic Design
We Can Help You Navigate Campaign
“Co-requisites” is a term referring to the practice of teaching “remedial” mathematics to college students while they take credit-bearing…
- 2012
Graphic Design
Compass Learning
Working as the Interactive Communications Manager for Compass Learning (an educational software company later acquired by Edgenuity) gave…
- 2008
Graphic Design
Institute for Public School Initiatives
My first stretch of work with The University of Texas at Austin’s Institute for Public School Initiatives (IPSI) introduced me to the real…